How did Melinda Feaster become one of the most trusted and respected real estate agents in south-central Pennsylvania? A born entrepreneur, Melinda opened her own hair salon when she was only 18 years old. After 20 years as a successful salon owner and stylist, in 1998 Melinda decided she was ready to try a new career path that would still allow her to use her incredible people skills and service-oriented mindset. She soon found she had a true talent for real estate. She’s now the broker/owner of Coldwell Banker SKS Realty serving south central Pennsylvania including Bedford, Blair, and Fulton Counties. She has been a multi-million dollar producer since 1999, International Diamond Society Recipient, and holds the designations of ABR® (Accredited Buyer's Representative), SRS (Seller Representative Specialist), Smart Home, and SRES® (Seniors Real Estate Specialists).
A staggering 90% of her business comes from repeat and referral clients. What keeps her clients coming back and sets her apart from other agents in the area? “I treat my clients the way I want to be treated,” she says. She’s very hands-on, preferring to meet her clients in person to share contracts and important information. As a native of Bedford County, she knows the area incredibly well and can effectively advise clients on both market trends and the pros and cons of living in various neighborhoods. She goes the extra mile for her clients, providing tailored services that help them to achieve their goals.
When it comes to keeping up with past clients, Melinda believes in a personal touch, sending handwritten cards and letters. She also enjoys running into her clients when she is out and about around town. As an active member of the community, she stays top of mind with past customers. She’s so trusted and respected by her clients, that she often serves multiple generations of the same family!
To prepare a property for listing, Melinda does a full walk-through with her clients to discuss any needed changes or staging. She then hires high-quality professional photographers to take photos that highlight the property’s best features. She lists the house on the MLS and all the major real estate websites, hosts well-attended open houses, and places print ads in the local paper. Her daughter works for her as Marketing Director and conducts a thorough, tailored campaign via social media. At each listing, Melinda places a pink flamingo in the yard with the For Sale sign as a form of branding.
After working with Melinda, her clients rave about her professionalism and dedication, as well as her ability to sell listings quickly at competitive prices thanks to her strategic marketing. With each transaction she closes, Melinda makes a donation to pancreatic cancer research. What’s her favorite part of the job? “I love the feeling of helping someone to find the home they love,” she says. Melinda is passionate about serving the community. She’s a member of the Better Business Association, the Bedford Professional Women’s Club, the Chamber of Commerce, and the Allegheny Highland Association of Realtors. She also works to raise funds for Habitat for Humanity and is active in her church. In her free time, she loves to spend time with her family and work in her flower garden and she is an avid reader. For the future, Melinda plans to continue to grow a strong family business and do her part to keep her office ranked #1 in the area. Eventually, she’d love to spend more time training newer agents and doing motivational speaking work through Coldwell Banker. Now those are worthy goals and ones her clients and her community are sure to appreciate!
To find out more about Melinda Feaster, you can contact her via email at firstname.lastname@example.org or by phone at 814-285-6320. You can also check her out online at https://www.coldwellbanker.com/Coldwell-Banker-SKS-Realty-4723c/Melinda-Feaster-253409a